The increase in data protection laws and regulatory focus, as well as the nature and amount of the data collected from users, requires mobile app developers to prioritize compliance. Distilling insights offered by Baker McKenzie and Sourcepoint during a February 2025 program, this article addresses the key privacy concerns associated with apps’ extensive and persistent data collection capabilities, especially as they relate to sensitive personal information. It also examines legal and regulatory developments concerning location and children’s data, and offers strategies for ensuring compliance with those developments, including in connection with data minimization, transparency, consent and managing third-party data disclosures. See “Crafting Effective Mobile Device Policies to Satisfy Regulatory Expectations” (Apr. 3, 2024).